BlackChai | Life defunked over a cup of tea
Spot Runner: Modularity in Television Advertising
Last night I watched an ad for Spot Runner that talked about “affordable” television advertising. Having been privy to that world, I have known that television advertising has always been elitist, catering to the big fish of the consumer experience. So now that small businesses can advertise and more importantly compete with the big fish, [...]
Twitter in Wired
Clive Thompson talks about Twitter in this week’s issue calling it the “social sixth sense”. While some would think that this new app is just another dying fad I tend to agree with a lot of what Clive talks about. Having experienced it myself I now have a better understanding of some of my peers [...]
Twitter – What ARE you doing?
Twitter serves as a tool to keep friends connected, joining the social networking bandwagon as yet another Web 2.0 technology. I rolled my eyes when I first heard about the tool but then curious, I checked the site out and I am hooked. I find that this can be useful especially in the corporate space. [...]
Sindhi Dal (Tangy Lentil Soup)
It’s tangy, “tomatoey”, yummy and really simple. Avg time: 20 – 30 minutes Pair with bread or rice Ingredients: 1 cup pigeon pea lentils (also called toor dal) 1 cup crushed tomatoes 1 tsp cumin seeds 1/4 tsp asfaoetidia 1 tbsp tamarind paste mixed with 1/2 cup water 1/2 tsp turmeric powder 1/4 tsp chilli [...]
About my recipes
I often find it hard to find good Sindhi recipes online and here is my attempt to document recipes inspired from my mother’s culinary perfections in the hope that others enjoy this cuisine as much I do. Before you start to experiment, equip your self with the 5 must-haves that comprise any type of Indian [...]